PointsBet New York is 6th Sportsbook Live in Mobile NY Sports Betting Market

PointsBet New York is 6th Sportsbook Live in Mobile NY Sports Betting Market
By Lou Monaco

PointsBet New York launched late Monday night in the competitive Betting Apps NY market, joining BetMGM New York, BetRivers NY, Caesars New York, DraftKings NY and FanDuel New York.

PointsBet New York took its first bet in New York at 10:09 EST Monday night, according to a news release. The company is based in Australia and is one of nine operators awarded a sports license for New York mobile gaming. It had targeted to be live before the end of January.

"Launching in New York is a significant milestone for PointsBet, being one of nine approved online sports betting operators in the state,” Johnny Aitken, PointsBet USA CEO, said in the release. “New York’s passionate sports fans and bettors will now have access to the fastest online sports betting product in market, with a live, in-game betting experience that PointsBet controls through our proprietary technology and world-class team.”

With six sportsbooks now live in New York, WynnBET New York, Bally Bet New York and Resorts World New York are waiting to launch in the Empire State.

PointsBet already is attracting customers and has a track record of some of the best promotions in the business.

Expected is an offer in New York similar to what has been offered in other markets. When you register for an account, you are rewarded with two risk-free bets of up to $2,000. Often it is one worth up to $500 and another up to $1,500.

The latest deals are available on this New York sports betting promo codes page, which is updated as new offers come in.

Make it Six Sportsbooks Live in NY

Nine licenses were awarded on Nov. 8 by the New York State Gaming Commission (NYSGC) — BetMGM New York, Caesars Sportsbook New York, DraftKings New York, Rush Street International (parent company of BetRivers New York), FanDuel New York, PointsBet New York, WynnBET New York, Bally Bet New York and Resorts World New York.

Four operators (Caesars New York, DraftKings NY , BetRivers New York and FanDuel NY) were given the green light to start mobile sports betting on Jan. 8. BetMGM went live on Jan. 17.

In the first nine days of mobile New York sports betting, the four live operators combined for a handle of $603 million from Jan. 8-16, according to the state.

PointsBet New York is entering the market in time for the NFC and AFC championship games and well before the Super Bowl, which will be played Feb. 13 at SoFi Stadium in Inglewood, Calif.

NY Sports Betting Is Off and Running

It is no surprise that PointsBet New York is eager to get going in the Empire State. The numbers are in from the first two weekends and they are quite impressive.

For instance, there were more than 1.2 million sports betting accounts created over five mobile platforms, according to the geolocation company GeoComply. Of that 1.2 million total, there were 878,000 unique users in New York. For the same period, that is more than the states of New Jersey and Pennsylvania combined.

Almost 88 percent of those who signed up are considered new players to regulated online sports betting, per the location data. That’s because those players never have been seen before in GeoComply’s database.

Through the second full weekend, which included the first round of the NFL playoffs, 17.9 million geolocation transactions were placed in the state, more than 700,000 than the first weekend (17.2 million). That is more than 35 million combined.

Recent Maneuvers by PointsBet

Just last week, PointsBet was awarded sports wagering and interactive gaming operator licenses to offer online sports betting and online casino products in Pennsylvania. The license was awarded by the Pennsylvania Gaming Control Board (PGCB) .

The award came through an exclusive partnership agreement with Penn National Gaming..

In addition to New York, PointsBet now operates in New Jersey, West Virginia, Colorado, Illinois, Indiana, Iowa, Virginia and soon Pennsylvania. It started in Virginia on Dec. 15.

PointsBet also entered a multi-year partnership in December with the University of Maryland. It is the first time this type of agreement has been made with a Big Ten Conference university.



Lou Monaco had been East Coast Scene columnist for Gaming Today in Las Vegas since June 2019, covering the East Coast sportsbook scene with emphasis on NJ and PA. He also currently is a part-time writer for the high school sports department for NJ Advanced Media (NJ.com) in Iselin, NJ. Lou has over 30 years sports experience with previous stints at ESPN SportsTicker, Daily Racing Form and Oddschecker.

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