New York Sports Betting Customers Get Sign-Up Offer from Caesars

New York Sports Betting Customers Get Sign-Up Offer from Caesars

Render unto Caesars ... if you choose.

A sign-up was made available for New York sports betting customers, it was announced Friday by Caesars Entertainment.

The generous offer with the Caesars New York Promo Code will get new bettors $300 in free bets on registration plus a 100% deposit match up to $3,000 and a free NBA jersey.

Caesars was up and running Saturday morning after being picked as one of four operators that cleared proper channels by the New York State Gaming Commission (NYSGC) on Thursday. All four operators were allowed to start their betting engines no earlier than 9 a.m. Saturday.

"From Buffalo to the Bronx, New York is a special place and we’re grateful for the chance to show the Empire State what it’s like to be a part of the Caesars Empire," said Chris Holdren, co-president of Caesars Digital. "We know many New Yorkers have already played with us at one of our more than 50 destinations across the country, and Caesars Sportsbook will put the thrill of sports betting into the palm of their hands as the only app in the market that will reward them with every bet they place through our Caesars Rewards program.”

Caesars No Stranger to Mobile Betting

Caesars Sportsbook operates the largest number of retail sportsbooks across the country. It can be found in 20 states, including 14 that already have mobile betting.

Caesars Sportsbook is the exclusive odds provider for ESPN and CBS Sports. It also the official casino sponsor and an official sports betting partner of the NFL and has partnerships with the NBA, NHL, MLB, and more than 20 individual teams across the country.

In addition to Caesars, the other operators that are gearing up for Saturday’s start to New York mobile sports betting are: FanDuel NY, Rush Street Interactive (parent company of BetRivers NY ) and DraftKings NY.

Nine Operators Made Initial Cut

On Nov. 8, Caesars was one of nine operators selected by the NYSGC for a mobile sports betting license.

The five that will not be operational by Saturday are WynnBET, PointsBET, Resorts World, BetMGM NY and Bally Bet. Each operator will be up on a rolling basis when cleared by the NYSGC.

On that Nov. 8 date, Tom Reeg, the CEO of Caesars Entertainment, said in a news release: “We’ve been looking forward to the opportunity to bring mobile sports betting to New York. With more than 19 million people, New York will be the biggest mobile sports betting market in the country, and we feel we are uniquely positioned to bring an incredible product to that market.”

New York Betting No. 1 While No. 4

As Deeg noted, New York is widely considered to be the biggest catch among states in mobile sports betting.

With 19.3 million residents, New York is only the fourth-largest state in population. However, No. 1 California (39.6 million) and No. 2 Texas (29.7 million) do not have sports betting. That probably will remain true until 2023 at the earliest.

Florida, the No. 3 state in total population, has had legal challenges after previously having only one sportsbook run by the Seminole Tribe (Hard Rock Sportsbook). There is no betting at all in the state of Florida at the moment.



Lou Monaco had been East Coast Scene columnist for Gaming Today in Las Vegas since June 2019, covering the East Coast sportsbook scene with emphasis on NJ and PA. He also currently is a part-time writer for the high school sports department for NJ Advanced Media ( in Iselin, NJ. Lou has over 30 years sports experience with previous stints at ESPN SportsTicker, Daily Racing Form and Oddschecker.

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