It’s go time for one of the final five in mobile New York sports betting.
BetMGM New York has been given the go-ahead to launch live operations by the New York State Gaming Commission (NYSGC), the company announced Friday morning. It will begin operations on Monday, Jan. 17.
“With today’s monumental news, we’ll now be able to fully activate our relationships with MGM Resorts’ Empire City Casino and Madison Square Garden. We look forward to offering customers in New York unique experiences that they can’t access on any other platform,” said BetMGM CEO Adam Greenblat in a news release. “A huge thank you to the New York Gaming Commission as well as to our entire BetMGM team who have worked tirelessly to bring this to fruition.”As of Monday, the BetMGM app will be available for download in New York on both iOS and Android and accessible via desktop on the company’s website, the news release said.
Five sportsbooks (BetMGM NY, WynnBET NY, PointsBet NY, Resorts World NY and Bally Bet NY) had yet to launch until clearing and meeting all statutory regulations in the eyes of the state.
Now BetMGM has met the requirements.
The sportsbooks are sure to be looking to use special offers to make up for lost time. Make sure to keep checking EmpireStakes.com for New York sports betting promo codes. In most states it has launched, BetMGM has had an offer for new customers of a risk-free bet of up to $1,000.
More About BetMGM & New York
BetMGM New York came about via a partnership between MGM Resorts International and Entain. BetMGM has exclusive access to all of MGM’s U.S. land-based and online sports betting, online gaming businesses and major tournament poker.
BetMGM NY announced in early November a multi-year marketing partnership with Madison Square Garden that names BetMGM an official sports betting partner of the New York Knicks, New York Rangers and the Garden.
The first four, Caesars NY, DraftKings New York, BetRivers NY and FanDuel New York, all had historic live launches on Jan 8.
Business Boomed on 1st Weekend
The early returns on that first weekend have been phenomenal. Using metrics supplied by GeoComply, a Vancouver-based company that provides geographic security for the gambling industry, there were roughly 5.8 million geolocation transactions in the first 12 hours (9 a.m. to 9 p.m. Saturday). And according to a GeoComply executive, Lindsay Slader, the sports betting volume for the weekend was 17.2 million, 8 million of which came from the five boroughs of New York City.
And now New York sports betting has the power of another big operator.
“I love the fact that in 2 ½ years of retail sportsbook wagering in the state, we created $3.7 million dollars in tax revenue. We did that number over two days of launching mobile sports betting last Saturday and Sunday,” said state Sen. Joseph Addabbo, a key driver of the process to begin mobile betting. “It really is unbelievable the start we have had, but the key is we need to sustain the business going forward. People have been waiting for this for a long time and the fact that we broke records with just four of the nine sportsbooks launching is incredible.
“The potential is there and we are primed to do really well. The first two days was really promising to see. I go to my constituents in my district and I ask them how it went. Once they got started, they are very happy it worked out. We have the potential for thousands of jobs, money into our youth programs and money for our addiction programs. This will benefit every New Yorker, even if you don’t bet. I’m extremely optimistic and enthusiastic about the upcoming NFL Playoffs, the Super Bowl and where we are headed.
“Sustainability is what I’m looking for over time to really make sure New York is a major and competitive player in this market. The key is that the consumer stays with us and not stray to other states or illegal sportsbooks. Keep it in the state.”