Hours after the NFL regular season started with a resounding Buffalo Bills victory over the defending champion Los Angeles Rams, the Empire State received more good news.
The news came in the form of the monthly New York sports betting report for the month of August.
August Numbers Should Signal Upward Trend
The New York State Gaming Commission (NYSGC) reported Friday that total August sports betting handle (mobile and retail combined) was more than $877.4 million dollars, up 9% from July’s $804.97 million.
The number for September figures to rise above $1 billion again, as had been the case for the first six months of mobile wagering in the state.
The nine NY sports betting apps reported more than $872.22 million, an 8.9% increase from July’s $800.75 million. Retail handle posted at more than $5.17 million, a solid 22.9% increase from July’s $4.21 million.
The state’s total mobile Gross Gaming Revenue (GGR) posted at more than $99.6 million, up a whopping 35.8% from July’s $73.32 million.
August total sports betting revenue (GGR, mobile and retail combined) surpassed $100.76 million, a significant 36.4% jump from July’s $73.88 million.
Even the retail GGR showed a huge increase, posting at more than $1.15 million, up 107.2% from July’s $559,187.
Tax collected in the state for August was more than $50.79 million, up $14.87 million from July’s $35.92 million. New York has a 51% tax rate, tied for highest in the nation with New Hampshire.
New York’s total numbers for net revenue to platform provider was more than $48.80 million, a $12.88M increase, and the net revenue to education was more than $50.79 million, a $13.4 million increase and its highest since May’s $55.99M.
BallyBet NY, which on July 7 became the last of the nine legalized operators to launch in New York, handled a total of more than $1.01 million for August and has a two-month total of more than $1.65 million.
Top 4 Handle Providers Unchanged, BetRivers Rounds Out Top 5
Six of the nine mobile providers showed increases in their total monthly handle, with the exception of Caesars Sportsbook NY, BetMGM NY and Resorts World NY. All three were just slightly lower.
All nine showed significant increases in total GGR for the month.
The top five August mobile handles by operator: FanDuel NY ($374,583,690), DraftKings NY ($244,543,572), Caesars ($117,613,855), BetMGM ($72,962,231) and Rush Street Interactive’s BetRivers ($26,504,352).
Mobile GGR top five are FanDuel ($46,577,818), DraftKings ($25,891,361), Caesars Sportsbook ($12,728,200), BetMGM ($8,796,604) and PointsBet NY ($2,482,752).
Keep in mind that EmpireStakes.com monitors New York's sports betting revenue reports and also is a good source for top NY betting promos.
NFL Season Opener Shows Huge Appetite of New York Sports Bettors
The initial data off the Bills’ big win shows an immense appetite for New York NFL betting this season.
GeoComply, a company that provides geolocation data and other services to the betting industry, released data Friday morning. Among its finding was one that indicates that geolocation volumes across the country were up 77% from 12.7 million to 22.6 million compared to last year’s opening Thursday matchup.
New York sports betting debuted Jan. 8 during the opening weekend of the NFL playoffs and this season will be the first full NFL season New York bettors can wager on.